Event Studies
portes grátis
Event Studies
Theory and Management for Planned Events
Getz, Donald; Page, Stephen J.
Taylor & Francis Ltd
01/2024
498
Mole
Inglês
9781032448640
15 a 20 dias
Descrição não disponível.
1. Introduction, and Overview of Event Studies. 2. Forces, Trends and Issues Affecting Events. 3. The Nature and Classification of Planned Events. 4. Event Experiences and Meanings. 5. Celebration Events and Experiences. 6. Business, Sport and Other Event Experiences. 7. Public Policy and Events. 8. Event Management Fundamentals. 9. Directing, Leadership, and Human Resources for Events. 10. Event Planning and Operations. 11. Event Design: Theory and Principles. 12. Antecedents, Event Markeitng and Communications. 13. Risk, Health and Environmental Management for Events. 14. Event Outcome Evaluation and Impact Assessment. 15. Event Tourism. 16. Foundation Disciplines and Closely-Related Fields for Event Studies. 17. Research and Knowledge Creation for Event Studies.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
event impact assessment;crisis management events;sustainability events sector;virtual event strategies;human rights mega-events;dynamic crowd management;advanced event policy analysis
1. Introduction, and Overview of Event Studies. 2. Forces, Trends and Issues Affecting Events. 3. The Nature and Classification of Planned Events. 4. Event Experiences and Meanings. 5. Celebration Events and Experiences. 6. Business, Sport and Other Event Experiences. 7. Public Policy and Events. 8. Event Management Fundamentals. 9. Directing, Leadership, and Human Resources for Events. 10. Event Planning and Operations. 11. Event Design: Theory and Principles. 12. Antecedents, Event Markeitng and Communications. 13. Risk, Health and Environmental Management for Events. 14. Event Outcome Evaluation and Impact Assessment. 15. Event Tourism. 16. Foundation Disciplines and Closely-Related Fields for Event Studies. 17. Research and Knowledge Creation for Event Studies.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
