Building AI Driven Marketing Capabilities
portes grátis
Building AI Driven Marketing Capabilities
Understand Customer Needs and Deliver Value Through AI
Zaidi, Neha; Tyagi, Pallavi; Grima, Simon; Maurya, Mohit
APress
12/2023
340
Mole
Inglês
9781484298091
15 a 20 dias
Descrição não disponível.
Chapter 1: Case Study: Using Social Media for improving Customer Engagement.- Chapter 2: Applying AI for Product Life Cycle Management.- Chapter 3: Empowering Customer Experience with AI Tools and Technologies.- Chapter 4: Interactive Fashion Textiles: Marketing New Technologies to Target Tech-Savvy Millennials.- Chapter 5: AI-Based Decisive Model for Customer Segmentation in Fashion Industry.- Chapter 6: Analyzing customer satisfaction of hotel booking applications: A Sentimental Analysis approach.- Chapter 7: Internet Trends and Customer Sentiment Analysis on Different Online Platforms.- Chapter 8: Role of Artificial Intelligence for Value Chain Creation in Healthcare Marketing.- Chapter 9: Potential Roles for Cyber-Ethical Awareness, Artificial Intelligence and Chatbot Technologies Among Students..- Chapter 10: Content Generated by Netflix: Scoping Review and Analysis.- Chapter 11: Unveiling AI's Ethical Impact in Marketing Through Social Media's Darker Influences.- Chapter 12: Strategic Insights through Customer Value Modelling: Unveiling the Key Drivers of Customer Success.- Chapter 13: Exploration of Artificial Intelligence (AI) in Banking Sector: A Bibliometric Analysis.- Chapter 14: Developing a Marketing Strategy While Maintaining Focus on Customer Value.- Chapter 15: Boom of Artificial Intelligence in food industry.- Chapter 16: Unlocking Emotional Intelligence with AI Marketing: Connecting Brands to Hearts.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Data Driven Marketing;IoT;Big Data Analytics;AI enabled Marketing;Optimizing Marketing Value;Customer Sentiment Analysis;Descriptive Analytics;Predictive Analytics;Prescriptive Analytics;Marketing Metrics;Granular Personalization
Chapter 1: Case Study: Using Social Media for improving Customer Engagement.- Chapter 2: Applying AI for Product Life Cycle Management.- Chapter 3: Empowering Customer Experience with AI Tools and Technologies.- Chapter 4: Interactive Fashion Textiles: Marketing New Technologies to Target Tech-Savvy Millennials.- Chapter 5: AI-Based Decisive Model for Customer Segmentation in Fashion Industry.- Chapter 6: Analyzing customer satisfaction of hotel booking applications: A Sentimental Analysis approach.- Chapter 7: Internet Trends and Customer Sentiment Analysis on Different Online Platforms.- Chapter 8: Role of Artificial Intelligence for Value Chain Creation in Healthcare Marketing.- Chapter 9: Potential Roles for Cyber-Ethical Awareness, Artificial Intelligence and Chatbot Technologies Among Students..- Chapter 10: Content Generated by Netflix: Scoping Review and Analysis.- Chapter 11: Unveiling AI's Ethical Impact in Marketing Through Social Media's Darker Influences.- Chapter 12: Strategic Insights through Customer Value Modelling: Unveiling the Key Drivers of Customer Success.- Chapter 13: Exploration of Artificial Intelligence (AI) in Banking Sector: A Bibliometric Analysis.- Chapter 14: Developing a Marketing Strategy While Maintaining Focus on Customer Value.- Chapter 15: Boom of Artificial Intelligence in food industry.- Chapter 16: Unlocking Emotional Intelligence with AI Marketing: Connecting Brands to Hearts.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
