Fundamental Theories of Business Communication
portes grátis
Fundamental Theories of Business Communication
Laying a Foundation for the Field
Mayfield, Jacqueline; Mayfield, Milton; Walker, Robyn
Springer Nature Switzerland AG
12/2021
266
Mole
Inglês
9783030577438
15 a 20 dias
371
Descrição não disponível.
1. Introduction.- 2. How We Selected the Theories.- 3. A Typology of Business Communication Theories.- 4. Theory Classifications.- 5. Channels and Barriers.- 6. Cultural Characteristics and Influences.- 7. Flows and Patterns.- 8. Meaning-Making and Discovery.- 9. Motivation and Persuasion.- 10. Organizational Structures.- 11 Reasons and Representations.- 12. Emerging and Noteworthy Theories.- 13. Theory Traditions and Influences.- 14. Why We Need Business Communication Theories.- 15. Conclusion and Future Development.- 16. Recommended Readings.
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Communication theory;Business communication;Communication research;Theory typology;Applied communications
1. Introduction.- 2. How We Selected the Theories.- 3. A Typology of Business Communication Theories.- 4. Theory Classifications.- 5. Channels and Barriers.- 6. Cultural Characteristics and Influences.- 7. Flows and Patterns.- 8. Meaning-Making and Discovery.- 9. Motivation and Persuasion.- 10. Organizational Structures.- 11 Reasons and Representations.- 12. Emerging and Noteworthy Theories.- 13. Theory Traditions and Influences.- 14. Why We Need Business Communication Theories.- 15. Conclusion and Future Development.- 16. Recommended Readings.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
