Persuasion
Persuasion
Social Influence and Compliance Gaining
Gass, Robert H.; Seiter, John S.
Taylor & Francis Ltd
02/2026
510
Mole
Inglês
9781032819716
15 a 20 dias
Descrição não disponível.
1. Why Study Persuasion? 2. What Constitutes Persuasion 3. Attitudes and Consistency 4. Credibility 5. Communicator Characteristics and Persuasion 6. Conformity and Influence in Groups 7. Language and Persuasion 8. Nonverbal Influence 9. Structuring and Ordering Persuasive Messages 10. Compliance Gaining 11. Sequential Persuasion 12. Deception 13. Motivational Appeals 14. Visual Persuasion 15. Esoteric Forms of Persuasion 16. The Ethics of Persuasion
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attitude change;message framing;inoculation theory;nonverbal cues;digital misinformation;group dynamics;advanced social influence strategies
1. Why Study Persuasion? 2. What Constitutes Persuasion 3. Attitudes and Consistency 4. Credibility 5. Communicator Characteristics and Persuasion 6. Conformity and Influence in Groups 7. Language and Persuasion 8. Nonverbal Influence 9. Structuring and Ordering Persuasive Messages 10. Compliance Gaining 11. Sequential Persuasion 12. Deception 13. Motivational Appeals 14. Visual Persuasion 15. Esoteric Forms of Persuasion 16. The Ethics of Persuasion
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.