Handbook for Qualitative Research in Emerging Markets

Handbook for Qualitative Research in Emerging Markets

Methods and Applications

Barnard, Helena

Edward Elgar Publishing Ltd

02/2025

302

Dura

9781035322312

Pré-lançamento - envio 15 a 20 dias após a sua edição

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Contents
1 Introduction to Handbook for Qualitative Research in Emerging
Markets: how is qualitative research different in emerging markets? 1
Helena Barnard
PART I THE DIFFERENT WORLDS IN EMERGING MARKETS
2 Planning research on an emerging industry in an emerging market 13
Luis Oliveira, Pablo Leao, Maria Tereza Fleury and Afonso Fleury
3 Respecting boundaries and human dignity in access-restricted
low-income communities 26
Jorge Carneiro, Edgard Barki and Mauricio de Almeida Prado
4 Language and cultural challenges in conducting interviews in a foreign
country and potential solutions 40
Fang Lee Cooke
5 Going beneath the surface of heroes: a guide to planning qualitative
research on admired elites in emerging markets 56
Cristina Velez-Valencia, Carolina Herrera-Cano and Maria Alejandra
Gonzalez-Perez
PART II GATHERING DATA IN EMERGING MARKETS
6 Avoiding surprises and biases in the field: a step-wise plan for data collection 71
Srivardhini K. Jha and Pradeep Kumar Hota
7 Using informal networks to research informal networks 82
Sa'ad Ali
8 The visual keyhole into vulnerable communities: when pictures speak
a thousand words 93
Melodena Stephens
9 Taking a research 'safari' into Africa: the value of going 'pole pole' 115
Aloysius Marcus Kahindi and Charles E. Stevens
10 Another set of eyes: the role of intermediaries in doing qualitative
research in low-income settings in emerging markets 131
Ira Chatterjee, Minna Halme, Rebecca Piekkari and Marleen Wierenga
PART III ANALYSING AND THEORISING EMERGING MARKETS
11 Analysing multilingual (English-Chinese) qualitative data through and
for dialogue: a dialogical approach 147
Carole Couper
12 Theorising from unstructured emotive process video data 162
Gloria Mbokota
13 Slicing time: temporal bracketing and theorising through the dynamics
of emerging markets 181
Anirvan Pant
14 Bridging paradigmatic divides to theorise in a new context: analysing
accounts of trust development among culturally diverse organisational
members 193
Badri Zolfaghari and Farsan Madjdi
15 Theorising Kgotla: connecting with a suitable literature 205
Anastacia Mamabolo
PART IV BEING A SCHOLAR OF EMERGING MARKETS
16 Reflections from a postcolonial experience in developing research 222
Roberta Aguzzoli
17 Reflexivity in qualitative research engaging with young people in
post-war northern Uganda 235
Rebecca Namatovu and Thilde Langevang
18 Managing emotional responses to distressing research 249
Lise Hagen and Louise Whittaker
PART V CONCLUSION
19 Reflections on the use of qualitative research methods in emerging markets 268
A. Rebecca Reuber
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Emerging Market; Qualitative Research; Challenges; Ethics; Intermediaries; Review Process