Teaching Public Relations

Introduction PART 1: Becoming a PR Educator 1: Education as a Calling 2: Becoming a Professor 3: Engagement in the Profession PART 2: Public Relations Education (PRE) in Context 4: An Overview of Public Relations Education 5: General Points of Teaching and Learning in Higher Education 6: Frameworks and Outcomes for Teaching PR PART 3: Approaches for Teaching and Learning Befitting PRE 7: Know Yourself, Be Yourself 8: Curriculum Development and Course Design 9: Assessing Learning APPENDICES Appendix A: Pretenure Performance Tracking Tool Appendix B: Example Course-Management Documents Appendix C: Suggestions for Curricular and Extracurricular Teaching and Learning Appendix D: Helpful Resources Appendix E: Example Public Relations Program Assessment Plan Components Index

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• Humanidades
• Media, informação e indústrias das comunicações
• Relações públicas
• Teino dos professores
• dotes e técnicas do ensino
• Estudos de meios de comunicação
• Economia

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