Specialised Tourism Products
portes grátis
Specialised Tourism Products
Development, Management and Practice
Milakovic, Ivana Kursan; Peronja, Ivan; Seric, Neven
Emerald Publishing Limited
06/2024
216
Dura
9781835494097
Pré-lançamento - envio 15 a 20 dias após a sua edição
Descrição não disponível.
Chapter 1. Introductory Notes
Chapter 2. Development Process of a Specialised Tourism Product
Chapter 3. Development of Ideas and Concepts
Chapter 4. Developing and Shaping the Marketing Strategy
Chapter 5. Business Analysis and Marketing Test of a New Specialised Tourism Product
Chapter 6. Development of a Specialised Tourism Product and Market Testing
Chapter 7. Tourism Product Policy and Sales Policy
Chapter 8. Introduction of a Specialised Tourism Product on the Market
Chapter 9. Brand and Brand Management of the Specialised Tourism Product
Chapter 10. Development and Management of a Specialised Tourism Product - Stay at the Adriatic Lighthouses
Chapter 11. Final Conclusions
Chapter 2. Development Process of a Specialised Tourism Product
Chapter 3. Development of Ideas and Concepts
Chapter 4. Developing and Shaping the Marketing Strategy
Chapter 5. Business Analysis and Marketing Test of a New Specialised Tourism Product
Chapter 6. Development of a Specialised Tourism Product and Market Testing
Chapter 7. Tourism Product Policy and Sales Policy
Chapter 8. Introduction of a Specialised Tourism Product on the Market
Chapter 9. Brand and Brand Management of the Specialised Tourism Product
Chapter 10. Development and Management of a Specialised Tourism Product - Stay at the Adriatic Lighthouses
Chapter 11. Final Conclusions
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Destination; Product Development; Product and Brand Management; Lighthouse Tourism; Tourism Market; Tourism Strategy
Chapter 1. Introductory Notes
Chapter 2. Development Process of a Specialised Tourism Product
Chapter 3. Development of Ideas and Concepts
Chapter 4. Developing and Shaping the Marketing Strategy
Chapter 5. Business Analysis and Marketing Test of a New Specialised Tourism Product
Chapter 6. Development of a Specialised Tourism Product and Market Testing
Chapter 7. Tourism Product Policy and Sales Policy
Chapter 8. Introduction of a Specialised Tourism Product on the Market
Chapter 9. Brand and Brand Management of the Specialised Tourism Product
Chapter 10. Development and Management of a Specialised Tourism Product - Stay at the Adriatic Lighthouses
Chapter 11. Final Conclusions
Chapter 2. Development Process of a Specialised Tourism Product
Chapter 3. Development of Ideas and Concepts
Chapter 4. Developing and Shaping the Marketing Strategy
Chapter 5. Business Analysis and Marketing Test of a New Specialised Tourism Product
Chapter 6. Development of a Specialised Tourism Product and Market Testing
Chapter 7. Tourism Product Policy and Sales Policy
Chapter 8. Introduction of a Specialised Tourism Product on the Market
Chapter 9. Brand and Brand Management of the Specialised Tourism Product
Chapter 10. Development and Management of a Specialised Tourism Product - Stay at the Adriatic Lighthouses
Chapter 11. Final Conclusions
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
