FT Guide to Business Start Up 2021-2023

Table Contents

30 tips for Start Up Success

1. You and your ideas

2. Less than 100 per cent

3. Who will buy?

4. Are you sure?

5. Timing the jump

6. The business plan

7. Getting ready to start

8. Off the peg

9. Franchises

10. Beating the pirates

11. Names and brands

12. Getting the message across

13. Getting new customers

14. Building customer relationships

15. How to set a price

16. Choosing your workplace

17. Professional back-up

18. Getting the right staff

19. Your rights and duties as an employer

20. Your business and the environment

21. Insurance

22. Forecasting

23. Raising the money

24. Staying afloat

25. Moving ahead

26. Not waving but drowning

27. Keeping the record straight

28. Tax

29. VAT

30. Pensions and retirement

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• Pequenos negócios e autoemprego
• Negócios e gestão
• Estratégia de negócios
• Espírito de iniciativa
• Estudos de Gestão

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