Servitization Strategy

Servitization Strategy portes grátis

Servitization Strategy

Delivering Customer-Centric Outcomes Through Business Model Innovation

Kapoor, Kawal; Ziaee Bigdeli, Ali; Baines, Tim

Springer International Publishing AG

01/2024

227

Mole

Inglês

9783031454288

15 a 20 dias

Descrição não disponível.
SUMMARY.- PREFACE.- Chapter 1: Introduction.- PART I: WHAT IS SERVITIZATION AND WHAT ARE ADVANCED SERVICES.- Chapter 2: Servitization, advanced services, and outcomes.- Chapter 3: Capturing value for advanced services.- Chapter 4: Organising to deliver advanced services.- PART II: WHY SERVITIZATION AND ADVANCED SERVICES ARE IMPORTANT.- Chapter 5: Broad Drivers.- PART III: HOW TO BRING ABOUT SERVITIZATION THROUGH THE INNOVATION OF ADVANCED SERVICES.- Chapter 6: Exploring the processes of servitizaiton.- Chapter 7: Managing the innovation of advanced services.- Chapter 8: Close.
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advanced services;service business models;outcome-based organisation;supply chains;SMEs;manufacturing;industry 4.0;product-service systems