Reputation Management
Reputation Management
The Key to Successful Public Relations, Corporate Communication and Sustainable Organizations
Garcia, Helio Fred; Doorley, John
Taylor & Francis Ltd
04/2025
410
Dura
9781032577999
Pré-lançamento - envio 15 a 20 dias após a sua edição
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Preface Acknowledgements About the Book Authors About the Contributors 1. Reputation Management and Brand Management 2. Ethics and Communication 3. Media Relations And Social Media 4. Organizational Communication 5. Government Relations 6. Community & Global Relations 7. Investor Relations and Financial Communication 8. Crisis Communication 9. Corporate and Organizational Responsibility 10. Challenges and Opportunities Facing the Profession
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social media management;strategic communication;reputation management;public relations;corporate communication;crisis management;crisis communication;stakeholders
Preface Acknowledgements About the Book Authors About the Contributors 1. Reputation Management and Brand Management 2. Ethics and Communication 3. Media Relations And Social Media 4. Organizational Communication 5. Government Relations 6. Community & Global Relations 7. Investor Relations and Financial Communication 8. Crisis Communication 9. Corporate and Organizational Responsibility 10. Challenges and Opportunities Facing the Profession
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.