How Music Changed YouTube

How Music Changed YouTube portes grátis

How Music Changed YouTube

Heuguet, Dr. Guillaume

Bloomsbury Publishing Plc

02/2024

160

Dura

Inglês

9798765100714

15 a 20 dias

Descrição não disponível.
Introduction
Chapter 1: Music Embedded
The Emergence of Online Listening
The Invention of the YouTube player
Capturing Flows
Chapter 2: Music in Incidental States
The Musicalization of Videos
The Emergence of Official References
A DIY Aesthetic
Chapter 3: Music in Performance
From Show to Variety
Underground in Prime Time
Popularity Reinvented
Chapter 4: Music as Opportunity
The Design of Choice
The Soft Prescription
Playlists, "Trends" and "Mixes"
Chapter 5: Serial Music
The Becoming-TV of YouTube
Enlistment Through Creativity
The Individualization of Promotion
The Mythology of "YouTube Successes"
Chapter 6: Music Under Control
Semi-Automated Copyright
The Pedagogy of Consensus
An Industry of Variants
Chapter 7: The Vanishing of Listening
View as a General Equivalent
A Contested Stallion
Value in Traffic
Conclusion
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web; platform; mix; remediation; video; algorithm; copyright; commodification; interface; digital; IP; intellectual property