Fashion Trends and Forecasting

Fashion Trends and Forecasting

The Fashion Futurists' Toolkit

Westland, Stephen; Hur, Eunsuk; Hemingray, Caroline

Taylor & Francis Ltd

03/2025

256

Dura

Inglês

9781032541846

15 a 20 dias

Descrição não disponível.
Part 1: Macro trends - Fashion lifestyle forecasting & strategic directions 1. Fashion futurists' toolkit: Introduction to trend research and the role of trend forecasting 2. Revealing the sociocultural approach used by trend forecasting agencies in Paris: An anthropological study 3. Macro environment analysis and fashion lifestyle trends 4. Forecasting sustainable fashion futures: Backcasting and scenario planning strategies Part 2: Micro trends - Forecasting colour, textiles and fashion design 5. Collaborative fashion forecasting: Integrating demand and supply chain forecasting into the fashion industry 6. Colour forecasting: A data-driven approach to identifying "colour futures" 7. Trends in yarns, fabrics and materials 8. Fashion designers' tools for forecasting trends Part 3: Fashion trend forecasting - The future 9. Trend forecasting in virtual worlds 10. The future of fashion forecasting 11. Forecasting industry practices: Fashion futurists' careers
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trend analysis;fashion forecasting;colour and textile trends;data-driven trends;nowcasting;big ideas;trend cartograms;macro trends;micro trends;fashion trends;fashion