Everyday Communication Strategies
portes grátis
Everyday Communication Strategies
Manage Common Issues to Prevent a Crisis and Protect Your Brand
Coleman, Amanda
Kogan Page Ltd
11/2022
264
Dura
Inglês
9781398606999
15 a 20 dias
635
Descrição não disponível.
Chapter - 01: What is issues management?;
Chapter - 02: Creating the structure for issues response;
Chapter - 03: Ethics, principles and reputation;
Chapter - 04: Finding the right words;
Chapter - 05: Working with the media;
Chapter - 06: Managing social media;
Chapter - 07: Effective decision making under pressure;
Chapter - 08: Learning from issues and incidents;
Chapter - 09: Incident scenarios to consider;
Chapter - 10: Bringing things together and what to take away
Chapter - 02: Creating the structure for issues response;
Chapter - 03: Ethics, principles and reputation;
Chapter - 04: Finding the right words;
Chapter - 05: Working with the media;
Chapter - 06: Managing social media;
Chapter - 07: Effective decision making under pressure;
Chapter - 08: Learning from issues and incidents;
Chapter - 09: Incident scenarios to consider;
Chapter - 10: Bringing things together and what to take away
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Communication strategy; Corporate communication; Communication management; Brand reputation; Reputational management; Public relations; Social media
Chapter - 01: What is issues management?;
Chapter - 02: Creating the structure for issues response;
Chapter - 03: Ethics, principles and reputation;
Chapter - 04: Finding the right words;
Chapter - 05: Working with the media;
Chapter - 06: Managing social media;
Chapter - 07: Effective decision making under pressure;
Chapter - 08: Learning from issues and incidents;
Chapter - 09: Incident scenarios to consider;
Chapter - 10: Bringing things together and what to take away
Chapter - 02: Creating the structure for issues response;
Chapter - 03: Ethics, principles and reputation;
Chapter - 04: Finding the right words;
Chapter - 05: Working with the media;
Chapter - 06: Managing social media;
Chapter - 07: Effective decision making under pressure;
Chapter - 08: Learning from issues and incidents;
Chapter - 09: Incident scenarios to consider;
Chapter - 10: Bringing things together and what to take away
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
