Behavioral Economics
Behavioral Economics
The Basics
Corr, Philip; Plagnol, Anke
Taylor & Francis Ltd
03/2023
256
Dura
Inglês
9780367764340
15 a 20 dias
453
Descrição não disponível.
1. What is Behavioural Economics and Why is it Important? 2. Behavioral Economics in Retrospect: How and Why it Started 3. ECON: Homo Economicus 4. HUMAN: Homo Psychologicus 5. The Power of Social, Emotional, and Personality Factors 6. Nudge: Whys, Ways, and Weasels 7. Sell! Commercial and Political Persuasion
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
nudge;rationality;utility maximisation;normative;Kahneman;Adam Smith;prospect theory;regret theory;endowment effect;heuristics;biases;rational processing;irrational processing;self-regulation;game theory;revealed preferences;motivation;well-being;hidden persuaders;neuroeconomics;Anke Plagnol;COM-B Model;Vaccine Hesitancy;Young Men;UK's Financial Market;COM-B;Behavioral Economics;York City Taxi Drivers;Expected Utility Theory;Neoclassical Economics;Cognitive Response Model;Behavioral Economic Principles;Nudge Intervention;Evaluative Conditioning;MIT Student;Allais Paradox;Comparative Cost Advantage;Loss Aversion;Dictator Games;Nash Equilibrium;Neo Classical Economics;Affective Forecasting;Marginal Return;Inequality Aversion;Capuchin Monkeys;Federal Reserve
1. What is Behavioural Economics and Why is it Important? 2. Behavioral Economics in Retrospect: How and Why it Started 3. ECON: Homo Economicus 4. HUMAN: Homo Psychologicus 5. The Power of Social, Emotional, and Personality Factors 6. Nudge: Whys, Ways, and Weasels 7. Sell! Commercial and Political Persuasion
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
nudge;rationality;utility maximisation;normative;Kahneman;Adam Smith;prospect theory;regret theory;endowment effect;heuristics;biases;rational processing;irrational processing;self-regulation;game theory;revealed preferences;motivation;well-being;hidden persuaders;neuroeconomics;Anke Plagnol;COM-B Model;Vaccine Hesitancy;Young Men;UK's Financial Market;COM-B;Behavioral Economics;York City Taxi Drivers;Expected Utility Theory;Neoclassical Economics;Cognitive Response Model;Behavioral Economic Principles;Nudge Intervention;Evaluative Conditioning;MIT Student;Allais Paradox;Comparative Cost Advantage;Loss Aversion;Dictator Games;Nash Equilibrium;Neo Classical Economics;Affective Forecasting;Marginal Return;Inequality Aversion;Capuchin Monkeys;Federal Reserve