B2B Social Selling Strategy
portes grátis
B2B Social Selling Strategy
Connect with Customers, Build Relationships and Drive Sales
Atherton, Julie
Kogan Page Ltd
11/2022
280
Dura
Inglês
9781398604612
15 a 20 dias
Descrição não disponível.
Chapter - 01: Introduction - How To Use This Book;
Chapter - 02: The Modern B2B Sales Challenge - Who Sells, How They Do It And Why It Works;
Chapter - 03: Getting Started - Creating Your Own B2B Social Selling Strategy With Achievable Objectives And KPIs;
Chapter - 04: Networked Audiences - Finding Your Networked Audiences On Social Media, What Do They Look Like, And How Can You Understand Them?;
Chapter - 05: The Interdependent Brand - Differentiating Your Business Through Mature Relationships And Effective Content Marketing;
Chapter - 06: Campaigns - How To Take An Integrated Approach To B2B Social Selling Channel Selection;
Chapter - 07: Campaigns - Building And Implementing A B2B Social Selling Plan;
Chapter - 08: B2B Social Selling Tools - How To Select The Best Tools To Improve Efficiencies, Increase Insight, And Transform Results;
Chapter - 09: Using B2B Social Media Influencers - Making The Most Of Influencer Relationships;
Chapter - 10: Monitoring And Measurement - Measuring The Effectiveness Of Your B2B Social Selling Strategy;
Chapter - 11: Social Transformation - Creating A B2B Social Selling Culture In Your Business
Chapter - 02: The Modern B2B Sales Challenge - Who Sells, How They Do It And Why It Works;
Chapter - 03: Getting Started - Creating Your Own B2B Social Selling Strategy With Achievable Objectives And KPIs;
Chapter - 04: Networked Audiences - Finding Your Networked Audiences On Social Media, What Do They Look Like, And How Can You Understand Them?;
Chapter - 05: The Interdependent Brand - Differentiating Your Business Through Mature Relationships And Effective Content Marketing;
Chapter - 06: Campaigns - How To Take An Integrated Approach To B2B Social Selling Channel Selection;
Chapter - 07: Campaigns - Building And Implementing A B2B Social Selling Plan;
Chapter - 08: B2B Social Selling Tools - How To Select The Best Tools To Improve Efficiencies, Increase Insight, And Transform Results;
Chapter - 09: Using B2B Social Media Influencers - Making The Most Of Influencer Relationships;
Chapter - 10: Monitoring And Measurement - Measuring The Effectiveness Of Your B2B Social Selling Strategy;
Chapter - 11: Social Transformation - Creating A B2B Social Selling Culture In Your Business
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Business to business sales; B2B customer relationship management; B2B influencers; Social channels; Content marketing; Lead generation; Sales conversion
Chapter - 01: Introduction - How To Use This Book;
Chapter - 02: The Modern B2B Sales Challenge - Who Sells, How They Do It And Why It Works;
Chapter - 03: Getting Started - Creating Your Own B2B Social Selling Strategy With Achievable Objectives And KPIs;
Chapter - 04: Networked Audiences - Finding Your Networked Audiences On Social Media, What Do They Look Like, And How Can You Understand Them?;
Chapter - 05: The Interdependent Brand - Differentiating Your Business Through Mature Relationships And Effective Content Marketing;
Chapter - 06: Campaigns - How To Take An Integrated Approach To B2B Social Selling Channel Selection;
Chapter - 07: Campaigns - Building And Implementing A B2B Social Selling Plan;
Chapter - 08: B2B Social Selling Tools - How To Select The Best Tools To Improve Efficiencies, Increase Insight, And Transform Results;
Chapter - 09: Using B2B Social Media Influencers - Making The Most Of Influencer Relationships;
Chapter - 10: Monitoring And Measurement - Measuring The Effectiveness Of Your B2B Social Selling Strategy;
Chapter - 11: Social Transformation - Creating A B2B Social Selling Culture In Your Business
Chapter - 02: The Modern B2B Sales Challenge - Who Sells, How They Do It And Why It Works;
Chapter - 03: Getting Started - Creating Your Own B2B Social Selling Strategy With Achievable Objectives And KPIs;
Chapter - 04: Networked Audiences - Finding Your Networked Audiences On Social Media, What Do They Look Like, And How Can You Understand Them?;
Chapter - 05: The Interdependent Brand - Differentiating Your Business Through Mature Relationships And Effective Content Marketing;
Chapter - 06: Campaigns - How To Take An Integrated Approach To B2B Social Selling Channel Selection;
Chapter - 07: Campaigns - Building And Implementing A B2B Social Selling Plan;
Chapter - 08: B2B Social Selling Tools - How To Select The Best Tools To Improve Efficiencies, Increase Insight, And Transform Results;
Chapter - 09: Using B2B Social Media Influencers - Making The Most Of Influencer Relationships;
Chapter - 10: Monitoring And Measurement - Measuring The Effectiveness Of Your B2B Social Selling Strategy;
Chapter - 11: Social Transformation - Creating A B2B Social Selling Culture In Your Business
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
