Towards a Cognitivist Understanding of Communication Design

Introduction Section 1: Communication 1.What designers mean by communication 2. Problems with conventional understanding of communication: The conduit metaphor 3. Towards a cognitive approach to communication design 4. Language and visual language: Grammar and vocabulary Section 2: Design 5. Scoping 6. Ideation 1: Abstraction and schematics 7. Ideation 2: Mapping concepts to physical forms 8. Ideation 3: Conceptual frames 9. Form and meaning: Montage, graphic fusion, and hybridity as strategies to evoke meaning vonstruction 10. Blending webs and multimodal communication 11. Speculative design, UI, AI, and extended cognition

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• Estudos de meios de comunicação
• Neurociências
• Formas de arte
• Cognição e psicologia cognitiva
• Estudos de comunicação
• Humanidades
• Artes: temas gerais
• A teoria psicológica e escolas de pensamento
• Literatura: história e crítica
• Linguística

cognition;language;layout;composition;design studies;semiotic;graphic design;practice;cognitive science;meaning;objects;environment;linguistic;theory;brain;grammar;vocabulary;frames;typography;technology;contemporary;social;user;designer