Psychology of Fashion

Psychology of Fashion

Mair, Carolyn

Taylor & Francis Ltd

12/2024

202

Dura

9781032712543

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1. Introduction 2. A Brief History of Fashion 3. Foundations of Fashion Consumer Behaviour 4. Social And Cultural Influences on Fashion Consumption 5. Fashion as Communication 6. Mental Health and Fashion 7. Fashion, Body and Beauty 8. Fashion Sustainability 9. The Future of Fashion 10. Final Thoughts
body image;embodied cognition;consumer behavior;consumer behaviour;fashion retail;visual merchandising;well-being;diversity;inclusivity;gender;Carolyn Mair