Social Sector Communication

Social Sector Communication

Concepts, Strategies and Case Studies

Jethwaney, Jaishri

Taylor & Francis Ltd

07/2024

210

Dura

9781032859484

Pré-lançamento - envio 15 a 20 dias após a sua edição

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List of figures. List of tables. Preface. 1. Overview of Social Sector in India 2. Social Marketing 3. Corporate Social Responsibility and NGO Engagement 4. Advocacy, Communication, and Social Mobilisation 5. Grassroots Communication 6. How to Plan and Execute a Social Communication Campaign: Case Studies 7. Hands-On Skills on Writing and Social Media Use. Index.
governance;corporate social responsibility;social sector communication;CSR