Service Design Practices for Healthcare Innovation

Chapter 1: Service Design within a Multiplicity Logics in Healthcare.- Chapter 2: Service design for hybrid market constellations in healthcare - From VUCA 2 VUCAR.- Chapter 3: Towards a conceptual framework of hybrid strategies in healthcare: Co-alignment of market and non-market activities.- Chapter 4: When the patient innovates Emerging practices in service ecosystems.- Chapter 5: Negotiating Care through Tangible Tools and Tangible Service Designing in Emergent Public Health Service Ecosystems.- Chapter 6: A Speculation for the Future of Service Design in Healthcare: Looking through the Lens of a Speculative Service Design Framework.- Chapter 7: Crossing asymmetries in multistakeholder service design in integrated care.

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• Economia da saúde
• Saude pública e medicina preventiva
• Indústrias de serviços

health care management;health economics;service design practices;hospital management;healthcare market;user experience;service delivery in health care;service thinking in health care;innovation in healthcare products