Marketing for Social Change
portes grátis
Marketing for Social Change
How to Turn Purpose into Business and Social Impact
Bakhtiari, Kian
Kogan Page Ltd
10/2024
256
Mole
Inglês
9781398616844
Pré-lançamento - envio 15 a 20 dias após a sua edição
Descrição não disponível.
Chapter - 00: Introduction;
Chapter - 01: Can I really create change?;
Chapter - 02: Challenge the status quo;
Chapter - 03: Craft your mission;
Chapter - 04: Find your community;
Chapter - 05: Rise to the challenge;
Chapter - 06: Lead a revolution;
Chapter - 07: Start collaborating;
Chapter - 08: From silos to systems;
Chapter - 09: The power of co-creation;
Chapter - 10: Managing backlash;
Chapter - 11: Appendix: A social change playbook;
Chapter - 01: Can I really create change?;
Chapter - 02: Challenge the status quo;
Chapter - 03: Craft your mission;
Chapter - 04: Find your community;
Chapter - 05: Rise to the challenge;
Chapter - 06: Lead a revolution;
Chapter - 07: Start collaborating;
Chapter - 08: From silos to systems;
Chapter - 09: The power of co-creation;
Chapter - 10: Managing backlash;
Chapter - 11: Appendix: A social change playbook;
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Brand Purpose; Environmental, Social and Governance (ESG); Sustainable Marketing; Diversity, Equity and Inclusion (DEI); Business Transformation; Gen-Z Marketing; Future of Marketing; Change Management; Marketing Strategy; Regenerative Business
Chapter - 00: Introduction;
Chapter - 01: Can I really create change?;
Chapter - 02: Challenge the status quo;
Chapter - 03: Craft your mission;
Chapter - 04: Find your community;
Chapter - 05: Rise to the challenge;
Chapter - 06: Lead a revolution;
Chapter - 07: Start collaborating;
Chapter - 08: From silos to systems;
Chapter - 09: The power of co-creation;
Chapter - 10: Managing backlash;
Chapter - 11: Appendix: A social change playbook;
Chapter - 01: Can I really create change?;
Chapter - 02: Challenge the status quo;
Chapter - 03: Craft your mission;
Chapter - 04: Find your community;
Chapter - 05: Rise to the challenge;
Chapter - 06: Lead a revolution;
Chapter - 07: Start collaborating;
Chapter - 08: From silos to systems;
Chapter - 09: The power of co-creation;
Chapter - 10: Managing backlash;
Chapter - 11: Appendix: A social change playbook;
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
