Managing Cultural Joint Ventures
portes grátis
Managing Cultural Joint Ventures
An Identity-Image View
Kiitsak-Prikk, Kaari; Johansson, Tanja; Jyr?m?, Annukka
Taylor & Francis Ltd
08/2024
130
Mole
9781032374758
Pré-lançamento - envio 15 a 20 dias após a sua edição
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Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
arts management; cultural joint ventures; Organisational Structure; strategic alliances; Culture; Managerial Implications; Identity-Image Management; arts marketing; collaboration; Management; Brand Relationships; Organizational Identities; Organisational Identity; Brand Image; Brand Identity; Held; Organisational Identity Construction; Joint Identity; Follow; Philharmonic Orchestra; Brand Personality; Brand Image Dimensions; HPO; Multiple Organisational Identities; Brand Love; Organisational Brands; Co-branding Strategy
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
arts management; cultural joint ventures; Organisational Structure; strategic alliances; Culture; Managerial Implications; Identity-Image Management; arts marketing; collaboration; Management; Brand Relationships; Organizational Identities; Organisational Identity; Brand Image; Brand Identity; Held; Organisational Identity Construction; Joint Identity; Follow; Philharmonic Orchestra; Brand Personality; Brand Image Dimensions; HPO; Multiple Organisational Identities; Brand Love; Organisational Brands; Co-branding Strategy
