In the Kingdom of Shoes

In the Kingdom of Shoes

Bata, Zlin, Globalization, 1894-1945

Doleshal, Zachary Austin

University of Toronto Press

10/2021

288

Mole

Inglês

9781487524449

15 a 20 dias

380

Descrição não disponível.
Introduction

1. "A New Fixed Existence": The Modernization of Zlin

2. "Time is Money": The Americanization of the Drevnice Valley, 1914-1923

3. "An End to Politics": The Political Takeover of the Drevnice Valley, 1923-1926

4. "Speak Briefly": Rationalization and Everyday Life, 1926-1932

5. "Half the World is Barefoot": The Globalization of the Bata System, 1931-1937

6. "The Path of Perfection": Engineering the Batovci for an Uncertain World, 1933-1938

7. "Everyone Gives Their Soul to Their Country," 1937-March, 1939

8. "Not a Nazi, but More or Less a Fool," 1939-1941

Conclusion
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Bata Company; Bata shoes; globalization; Czechoslovakia; Czech Republic; capitalism; industrialization; history of shoes; footwear; business history; high modernism; Austria-Hungary; Zlin