Hybrid Museum Experiences

Preface (Kevin Bacon and Nikita Mathias)

Concepts

1. Introduction (Anders Sundnes Lovlie and Annika Waern)
Why hybrid museum experiences?
GIFT
The structure of this book

2. Hybrid Museum Experiences (Anders Sundnes Lovlie, Annika Waern, Lina Eklund, Jocelyn Spence, Paulina Rajkowska and Steve Benford)
The Physical and the Digital
The Personal and the Social
The Museum and the Visitor
Conclusions

Cases

3. The Gift App - Gifting Museum Experiences (Jocelyn Spence)
The Experience
The Designer Perspective
The Museum Perspective
The Visitor Perspective
Analysis of the Gift App
Conclusions

4. Never let me go - Social and Introspective Play (Karin Ryding)
Becoming Mouse: The Experience
Designing for Playfulness
Designing Never let me go
The Visitor Perspective
Analysis of Never Let Me Go
Conclusions

5. Your Stories - A Life Cycle Analysis (Paulina Rajkowska)
The National Museum of Serbia
The Design
The Design Process
Visitor Perspective
Museum Perspective
Designer Perspective
Analysis of Your Stories

Craft

6. Action Research as a Method for Reflective Practice in Museums (Christian Hviid Mortensen, Anne Rorbak Olesen, Sejul Malde and Anders Sundnes Lovlie)
Reflective Practice in Museums
What is Action Research?
Action Research in GIFT
The Cross-Departmental COP: Three Examples
The Cross-Organizational COP: Learning Beyond the Organization
The GIFT Project: A Cross-Sectorial COP
Discussion
Conclusions

7. Sensitizing Design Teams to Theory (Annika Waern and Paulina Rajkowska)
Sensitizing Concepts and Boundary Objects
Sensitizing Scenarios
Resident Theorist
Other Ways to Sensitize Designers

8. Ideation Tools for Experience Design (Anne Rorbak Olesen, Christian Hviid Mortensen, Anders Sundnes Lovlie)
The Importance of Ideation
Three Tools for Ideation
Combination and Usefulness of the Tools

9. Data-Driven Visiting Experiences (Steve Benford, Dimitri Darzentas, Edgar Bodiaj, Paul Tennent, Sarah Martindale, Harriet Cameron and Velvet Spors)
Visualizing Visitor Behaviour in Thresholds
Visiting Gifting Behaviours 162
Visualizing the Use of Visitor Box Cards
Opportunities and Challenges

10. Evaluation (Jon Back and Jocelyn Spence)
First, Ask Why!
What Is Important to Know?
Who Should Your Study Subjects Be?
Where Will You Be?
When and for How Long Can You Study Them?
How to Get Your Answer
Early On: Formative Studies
Analyse Your Evaluation
Ethical Considerations
Conclusions

Coda

11. Remediating, Reframing and Restaging the Museum (Annika Waern and Anders Sundnes Lovlie)
The Ideal Museum Experience
Reimagining the Museum Experience
Final Words

Bibliography
Index

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• Museus e museologia
• Estudos de meios de comunicação

Hybrid Design, Museums, User Experience, Human-Computer Interaction (HCI), Gifting