Festival and Event Tourism

Festival and Event Tourism

Building Resilience and Promoting Sustainability

Sharma, Dr Anukrati; Kumar, Dr Jeetesh; Turaev, Professor Bakhodir; Mohanty, Priyakrushna

CABI Publishing

07/2022

176

Dura

Inglês

9781789248661

15 a 20 dias

605

Descrição não disponível.
Part 1: Transforming Sustainability into a Strategy 1: Making Events more Resilient: Emerging Issues and Concerns 2: Managing Events and Festivals Post-COVID-19: Maintaining the Status Quo or Resetting for the Sustainability Agenda 3: Parang Music as an Attractant for Rural Development: an Example from the Village of Lopinot, Trinidad 4: Small-scale Events as a Tool for Sustainability: Prospects and Constraints 5: Festivals in Terms of Cultural Sustainability : A Research with the Perspective of Tourist Guides Part 2: Green Events and Festivals 6: Iceland Airwaves Music Festival, a Green Festival? The Dissonance Between Stakeholders 7: Music, Green Marketing and Sustainability Festivals: the Case of Rock In Rio Tourist Event 8: The Effectiveness of Organizational Absorptive Capacity on Green Innovation Performance among Event SMEs: A Comparative Study of Malaysia and Singapore Part 3: Communities, Festivals and Events 9: Inclusive Community Development Through Events: Lessons from Casual Day with Persons with Disabilities Event in South Africa 10: Boom Festival - A Study about the Evolution of Local Inhabitants' Perceptions Between 2009 and 2021 11: Community-Initiated Event Tourism in the Global South: the Case of South Africa and the Kingdom of Lesotho 12: Heritage Sporting Events (HSEs): Issues and Prospects Part 4: Case Studies on Festival and Event Tourism Destinations: Branding and Promotions 13: Women, Religion and Festivals: Exploring Qualitative Dimensions of the Role of Women in Legends Behind the Celebration of Festivals in India 14: An Evaluation of Event Tourism in Terms of Destination Brand Value 15: Technology and Crowd Management at Events: a Case Study of Kumbh Festival in India
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festivals; events; event tourism; event planning; event management; event marketing; digital marketing; social media; customer experience; customer satisfaction; leisure; sustainable events; sustainable development; destination image; destination branding; event accessibility; community engagement; fairs; local events