SPSS Guide for Tourism, Hospitality and Events Researchers
portes grátis
SPSS Guide for Tourism, Hospitality and Events Researchers
Chowdhary, Nimit; Kaurav, Rahul Pratap Singh; Gursoy, Dogan
Taylor & Francis Ltd
12/2020
398
Dura
Inglês
9780367236571
15 a 20 dias
960
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1. Why research in tourism, hospitality, and events? 2. Why do we need SPSS? 3. Basic operations with SPSS. 4. Understanding data. 5. Understanding data: Real life applications. 6. Basics of statistics. 7. Comparing means: Parametric tools. 8. Comparing means: Non-parametric tools. 9. Deciphering relationships. 10. Understanding causality: Mediation and moderation in tourism studies. 11. Classic Chi-Square. 12. Methods of reliability and validity. 13. Factor analysis. 14. Cluster analysis. 15. Discriminant analysis. 16. Conjoint analysis. 17. Importance-Performance Analysis (APA) of Travel Agency Services for Outbound Tourist in India. 18. Multidimensional Scaling. 19. Introduction to Multi Criteria Decision Making Modelling (MCDM)
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SPSS Guide;Data Editor Window;SPSS;Data Set;Hospitality businesses;SPSS Output;Tourism economics;Vice Versa;Event-specific domains;Tourist Satisfaction;Destination Experience;Revisit Intention;SPSS Menu;Multiple Linear Regression;SPSS Data File;Null Hypothesis;Multivariate Normality;IPA Grid;Chi Square Test;Split File;AC 2nd;MDS Graph;Categorical Variable;IPA Framework;Relative Indirect Effects;IPA Analysis;Hostel Guests;Perceived Destination Risk;Importance Performance Grid
1. Why research in tourism, hospitality, and events? 2. Why do we need SPSS? 3. Basic operations with SPSS. 4. Understanding data. 5. Understanding data: Real life applications. 6. Basics of statistics. 7. Comparing means: Parametric tools. 8. Comparing means: Non-parametric tools. 9. Deciphering relationships. 10. Understanding causality: Mediation and moderation in tourism studies. 11. Classic Chi-Square. 12. Methods of reliability and validity. 13. Factor analysis. 14. Cluster analysis. 15. Discriminant analysis. 16. Conjoint analysis. 17. Importance-Performance Analysis (APA) of Travel Agency Services for Outbound Tourist in India. 18. Multidimensional Scaling. 19. Introduction to Multi Criteria Decision Making Modelling (MCDM)
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
SPSS Guide;Data Editor Window;SPSS;Data Set;Hospitality businesses;SPSS Output;Tourism economics;Vice Versa;Event-specific domains;Tourist Satisfaction;Destination Experience;Revisit Intention;SPSS Menu;Multiple Linear Regression;SPSS Data File;Null Hypothesis;Multivariate Normality;IPA Grid;Chi Square Test;Split File;AC 2nd;MDS Graph;Categorical Variable;IPA Framework;Relative Indirect Effects;IPA Analysis;Hostel Guests;Perceived Destination Risk;Importance Performance Grid
