Advancing the Common Good
Advancing the Common Good
Strategies for Businesses, Governments, and Nonprofits
Kotler, Philip
Bloomsbury Publishing USA
05/2024
196
Mole
9798765126257
Pré-lançamento - envio 15 a 20 dias após a sua edição
Preface
Acknowledgments
Part 1
1. Defining the Common Good
2. Assessing the Impact of Proposed Actions on Human Happiness and Well-Being
3. Protecting and Enhancing Public Goods
4. Identifying Today's Major Social Problems
5. Activists, Reformers, and Social Movements
6. Key Tools for Advancing the Common Good
Part 2
7. What Can Businesses Do to Advance the Common Good?
8. What Can Government Do to Advance the Common Good?
9. What Can Nonprofit Organizations and Foundations Do to Advance the Common Good?
Appendix: The United Nations Works to Define the Common Good
Notes
Index
Preface
Acknowledgments
Part 1
1. Defining the Common Good
2. Assessing the Impact of Proposed Actions on Human Happiness and Well-Being
3. Protecting and Enhancing Public Goods
4. Identifying Today's Major Social Problems
5. Activists, Reformers, and Social Movements
6. Key Tools for Advancing the Common Good
Part 2
7. What Can Businesses Do to Advance the Common Good?
8. What Can Government Do to Advance the Common Good?
9. What Can Nonprofit Organizations and Foundations Do to Advance the Common Good?
Appendix: The United Nations Works to Define the Common Good
Notes
Index